Wonderful Web Women

Today’s interview with  Heidi Nabert about podcasting and Web 2.0 opened up huge possibilities for many of our listeners (including me). We covered an amazing amount of material which you can listen to in just a few hours if you are a gold member of Wonderful Web Women. If you are not a gold member yet you can upgrade by clicking on the “benefits of gold membership” on the left had side of the page after you log into the members area.

Today I will share with you 10 ways Heidi has identified to make money from podcasting, as well as tell you what podcasting is. But first, a few gifts:

1. You can download the slides of a presentation Heidi gave at the last Bridging Heart and Marketing Conference in the US a few weeks ago. This gives you a great understanding of podcasting.

2. I ask all our guests to make a special offer just to our members and Heidi’s offer is incredible. She is giving a genuine $1000 discount on her upcoming podcasting coaching program plus great bonuses for quick movers. If this is an area you are even thinking about learning, then check out her offer.

3. Heidi has also gifted her recent digital book on Podcasting to listeners on the call and also our GOLD members. I’ve just been reading through this and it’s an amazing gift. For one, she lists all the technology they have tested and use, and show you which ones are best. This will be available to gold members at the same time as the recording is uploaded.

What Is A Podcast?

If you have an MP3 player, such as an ipod, you can go to places like iTunes and download music to your iPod. You can also subscribe to a “feed” which means every time you open up your computer, iTunes will automatically download the latest audio in the series you have subscribed to. You can then listen to it on your MP3, computer or even burn to CD.

A podcast uses the same system (an RSS feed) and you can download interviews etc that you have created. In fact, people can download your podcast through iTunes. It’s not just for music.

 45, 100, 38

These are numbers to pay attention to.

45% of email doesn’t get through

100% of podcasts get through

38% of people are auditory learners, so they like listening instead of reading

10 Ways To Make Money From Podcasts

1. Create an online presence. People get to know you, like you and trust you. Only then will they buy

2. Establish expert status in your niche - people will place high value on what you sell

3. Create a power point presentation to go with your audio. You can then post your audio to YouTube and drive heaps of traffic to your site.

4. Create and audio e-book from your podcast recordings

5. Transcribe the audio to create ebooks, auto-responders and articles

6. Advertisers and sponsors pay you to be placed in your podcast

7. Credibility - people will then pay high prices for workshops you run

7. Lead generation. The client is already pre-closed / sold. For example Heidi generates interested leads for her off-line business.

9. Early movers will win against web sites in the same niche

10. Branded courses based on your podcasts

All  these ideas you can use and they don’t even include paying to listen to your podcast!

I’d love to hear your experiences with podcasting or any questions you may have. Just leave them here on the bog or go over to http://www.wonderfulwebforum.com and share your ideas and questions with other people in our community.

Cheers

Janet 

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