The Idea Seed of your business – page 1 of the first 8 pages
Last week I shared the titles of the first 8 pages of my business diary. Under these 8 headings I list strategies to grow your business. If you concentrate on these 8 titles, and nothing else, your business will thrive.
In this article, let’s talk about the most important step in your business planning. This is the step that most entrepreneurs spend much of their time thinking and talking about (especially at dinner parties) but rarely enough time researching!
The idea which will become the seed your business will grow from.
If you’re like me, and like most entrepreneurs, you have no shortage of ideas. Everywhere you look you see business ideas. The challenge is choosing one and sticking with it, instead of going off at a tangent and following the next “bright shiny object” which is another “glittering seed”.
So how do you choose? Read more
The First 8 Pages
Filed under: Business Skills, Collaborative Projects, Internet Basics, List Building, Members Opportunities, Where to Start
Let me share with you the first 8 pages of my diary. You see, each of these pages has a different title I have written. Each title relates to one of 8 steps which have the power to transform a business.
Each step is just as important as the other and under each heading I list ideas and strategies as I learn them or get a brainwave. That way, when I am looking for ideas to grow my business, I just look on the appropriate page. It also means I don’t get overwhelmed by ideas and feel pressured to do everything at once. I know where to find it.
So, what are these 8 key steps? 8 steps that you only need to make small changes to, in order to see massive results?
Over the next few articles I will expand on each of the steps but I’ll list them below. Keep these in mind when planning a project or when looking for ways to increase your profits. So here goes… Read more
Amanda’s Decluttering Random Acts of Kindness Challenge
Filed under: Joint Ventures, Law of Attraction, Members Opportunities, Personal Development, Social Network Sites
Don’t you love a person who responds to a challenge with one of her own? Well that’s Amanda Robins has done. You see Amanda was the lucky winner of thousands of dollars of information products a.k.a. “Janet’s Decluttering Frenzy Treasure Trove” and I challenged her to video herself opening the gifts and tell us all what she was going to do with them all. Well she took it one step further. Watch the video below to see the challenge Amanda has made to YOU. Will you take Amanda’s Decluttering Random Acts of Kindness Challenge?
If you do, let me know via video, voice recording, photo, facebook, twitter, comment here on the blog or even just drop me an email and i will promote you here on my blog and elsewhere.
Go on, are you going to take the challenge?
Cheers
Janet
The 5 Step Online Business Model
Stacey Barr is a specialist in performance measures. This means she is brilliant at simplifying business into easy measurable steps and knowing what you need to track and measure at each step so you can grow your business. Just as importantly, she knows what you DON”T need to measure at each step.
Stacey has identified 5 main business processes for the online entrepreneur. If you can measure and analyse these 5 processes you have the secret to working smarter, not harder in your business.
The Marketing Process
The Marketing Process is the series of steps that build your list of targeted leads. The outcome from this process is leads. There are 3 steps to achieve this:
1. Eyeballs: how many times to people see your message and know about you? Such as see your ad, see an article you’ve written, heard you talk on a teleseminar etc
2. Clicks: how many times to people take action and click on your ad, on your link in an article etc
3. Contacts: How many times do people take action and actually call you or join your mailing list (the final outcome)
The Selling Process
The Selling Process is the series of steps that convert targeted leads into profitable customers. The outcome here is profit but also a customer that you can sell to again and again.
This is where you measure conversion rates, upsells etc
The Delivering Process
The Delivering Process is the series of steps that meet your customers’ expectations and fulfil the promises of your products and services. Interestingly the outcome here is not just that your customers use your product and services. The outcome here is that your customers become true fans.
The Developing Process
The Developing Process is the series of steps that create profitable and valuable information products and services. This is a process many entrepreneurs shortcut in their enthusiasm to get their product to market. It involves research to make sure their is a demand for the product or service and also that it will be profitable.
The Managing Process
This is the process where an entrepreneur manages and tracks the 2 resources they have: time and money. The outcome here is to get the best return for your time.
The beauty of concentrating on these processes when deciding what things to measure and analyse in your business is it keeps you focused. Stacey has identified 55 things you can track but stresses that you should NOT measure all 55. In fact, if you are a start up you probably only need to measure 5 things. To find out what stage your business is at and which measures you should be tracking at each stage, why not do Stacey’s quiz? It’s free and will give you great insight into where you should be putting your energy.
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Janet Beckers is the host and founder of Wonderful
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Survey Creating Action Taker
Action Takers
When you take the time to fill out my survey (only takes about 5 to 10 minutes, depending on how much you want to write) you receive a great ebook Douglas the Web Man created to show you step-by-step how to create your own survey.
You know how much I love action takers so if you create a survey using Douglas’ book I’ll reward you. Send me the link and I’ll include it in my next newsletter and on my blog. Hopefully you’ll find some new customers interested in your services. You have 7 days from today to send me your survey, so get moving.
So here’s 1 action taker already.
Pam Brossman created hers in record time. Why not check out her results and get ideas for yours as well? Here’s the feedback she gave on the step-by-step ebook:
“Douglas, thank you so much for making ‘creating a survey’ so easy. I was able to follow your instructions and screen dumps to the letter and had my survey created in under an hour (creating the questions to ask took the longest). Fantastic ‘how to’ report for anyone creating an online survey (which you should all be doing if you are serious about your business). Thanks Douglas.”
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