It’s a bit like identifying the “elephant in the room” and you can only do this by getting inside the head of your potential customers. So how do you do this when you are building an Internet based business?

I share the answer in this 2 minute and 23 second video below.

I’d love to hear your thoughts and any tips you can share with our other readers. Just leave your comments below or click on this link to leave a comment on the video over at You Tube. I’d really appreciate hearing from you.

Cheers

Janet

We are looking for a person to create articles, blog posts, e-books and follow up auto-responders for our own projects and those of our clients. Usually you will be asked to re-purpose existing content (for example take a transcript of an interview and create multiple content types from it) so there is rarely the need for research on the topic.

We’re looking for someone with experience and who has a business that can grow if we send you referrals. If you give great service and value to us then we will refer you to our clients. We need to know you are serious about ghost writing as your business because we need to know you can cope with any referrals we send you and still provide great service and meet deadlines for us and them (you may be able to tell here that in the past we have referred so many people to suppliers they stopped meeting our own deadlines!).

So please, if you like the idea of writing but it is something on the side, rather than your passion, please don’t apply.

General Requirements:

• Reliably meet deadlines
• Provide value for money
• Charge and accept payment in Australian dollars so we can predictably budget.
• Write in a similar style to me which is pretty informal & friendly with  a sense of humour (you can see examples here on my blog)
• Write without hype. I like to keep it pretty real.
• Use your initiative, ie if you have ideas on how to improve what we do, using your services, we want to hear it.

How to Apply

I have linked here to a typical transcript you will receive from us (click on the zip file at the bottom of the page this link takes you to). Can you please quote to re-purpose this content into the following bundles listed below. If your have examples of work you have done previously which is similar please provide this too.

Package A

1. 2 articles to be posted to article directories
2. 4 blog posts to be added to this blog (or one of our sister sites). It is OK for the blog posts to contain similar content to the articles, just be aware of duplicate content.
3. 4 Facebook updates for our fan page – along the lines of questions, challenges etc to involve readers
4. 12 tips to share on twitter
5. 4 Handy tips, about 1 paragraph long to include in newsletters. These are actionable “how to”  tips.

Package B

1. E-book created from transcript
2. Series of 7 follow up auto-responders to encourage interaction and link to products that may be for sale on the site

In The Ideal World…….

There are 2 other services we also need. I don’t expect you to also provide these services, but if you do please let us know.

We need prices for the following (and examples please)

Transcription

1. Transcript of 60 minute interview
2. Action Plan and Cheat Sheet as per example given above

CopyWriting

1. Creation of sales letter, for example at http://4thdimensionmastery.com/workfun-shop

If there are any other services you provide that you think fit in logically with what we are looking for, please let us know.

Next Steps

1. Please send through your quotes, links etc to theteam (at) wonderfulwebwomen.com
2. Leave a comment below. You may as well let our readers know of your skills. You might pick up new clients that way.
3. Any questions you have, can you please ask in the comments section below.

I look forward to receiving so many wonderful applications that it feels like I am in a chocolate shop

Cheers

Janet

I challenged you to share who your ideal client is and we have had some really interesting responses. I’ve also noticed a few things I’d like to share with you in the hope it will help you.

If it takes too long to describe your ideal client, you are still not clear.

This is a simple way to tell if you need to do further work. You really should be able to describe your ideal client in a paragraph. This is important because it will help you when you come to describing what you do and when you write sales copy for your web site.

It is also important because your ideal client probably wouldn’t describe their needs with lots of lots of paragraphs. They’d probably say something like “I want someone to help me do……so I can …..”. You fill in the blanks.

A good example in the responses is Karen Driscoll. She refined her first description (which was already good) to this:

You are passionate about making a six figure income by living to your purpose, sharing your message or gift with others by speaking from stage. You want to help, heal or empower others but don’t know how to make a break into the speaking profession.

If you use the word “or” more than once or twice in your description, you still need more refining

This is a simple test to do. Every time you use the word “or” you are hedging your bets which means you are also being less clear in your marketing message. Examples are “young or old”, “established in business or totally new to business”. It’s scarey to narrow in. This doesn’t mean you won’t accept those clients but you do need to bite the bullet and decide where you will target your message.

In a competitive area there are still many points of difference

If you look at the many responses we have received, you will be amazed at the variety. For eg, Nobby helps people get out of debt, Lisa helps people with cancer, Marney helps the elderly with mobility, Sue works with creativity. Wendy, Pam, Fay, Bernadette, myself and others help people in business.

But have a look at each person’s ideal client description and you’ll see that actually, within these competitive niches, each person has the potential to stand out because they are specific about who they work with.

I’d love to hear who YOUR ideal client is. Maybe people reading your response can help you find them?

That’s what Michele Pariza -Wacek said today when I interviewed her about 5 Psychological Triggers to Turn Prospects Into Clients.
Michele is the woman who is behind the successful launches of some of the best known Internet marketers in the world. We were really lucky to get her on our call today.

Before I get on a roll

Now, before I get on a roll, let me tell you that Michele has a no-brainer offer she has made just for people who are in my community (that’s you). You can get the details here and if you get in the next 48 hours and email Michele to tell her you know her through me, she will bonus you the opportunity to take part in critique hot seats and a one-on-one strategy session with a coach.

OK, now back to lessons from Michele.

I’m going to share with you the most important step in the creation of a sales letter, give you some home work and then give you an opportunity to promote your quest for the ideal client. So let’s get started……

The Most Important Step In Turning Prospects Into Clients

The most important thing you need to do in your business is define exactly who your ideal clients are. Now this is something most people rush through in their enthusiasm to just get started. Often people think they HAVE defined their ideal client but really, they are making that definition from a place of fear.

Fear?

Let me explain that by sharing a great case study Michele shared on the call.

One of Michele’s clients is a chiropractor. When she asked who his ideal client is, he said “anyone with a spine”. Well it makes sense doesn’t it? Wrong.

When she dug further to ask if he liked working with people who have hurt themselves at work, or people who had chronic pain, and other examples his answer was “No. He doesn’t enjoy working with them”.

Who he really liked working with, was people who were passionate about good health and life balance and saw a chiropractor as someone who keeps them “tuned up”. As a result he started running Wellness Seminars because this attracted the kind of clients he liked working with. His marketing was highly targeted to this group so he could charge more for his services, spend less on marketing and enjoyed the clients he had.

Here’s an interesting observation: he didn’t narrow down his niche by things such as age or gender. He narrowed it down by the attitude the clients had!

But here comes the fear

Most people are afraid to narrow down their target market because they are afraid they will lose customers and not make money. After all, if you put all your marketing effort attracting only the select 20% of your potential customers, won’t you cut your income by 80%? That’s where it gets interesting.

Be specific about who you want and also who you don’t want.

As long as you don’t get ridiculous (for example, only want customers with brown hair, or only ones with 3 children) then narrowing your target market will gain you more clients and more importantly, better clients. Because your marketing message speaks directly to them they can recognise immediately you are the person who is best to help them. Knowing who you DON”T want helps you refine that message even further.

This is a process Michele walks you through in detail in her training package.

Tell me who your ideal client is

Here’s my challenge and also my offer to you. Take the time to look long and hard at who you get the most satisfaction working with. What are their needs but also what is their attitude? Set aside at least 15 minutes to drill deeper than you have already.

Then come back here and leave a comment on the blog. Tell us who YOUR ideal client is. I’ll also write an email to my list sharing examples from people who comment here and refer them back here. My hope is that at least one of your ideal clients will read what you have written and know straight away how you can help them.

To get the ball rolling, I’m going to share below who MY ideal client is.

What makes a good testimonial?

Compare these 2 testimonials.

” I loved this book. Jam packed full of really useful information and easy to read”

with

“I loved this book. After implementing just one tip from chapter 2 I gained an extra hour each day. I now have more time to spend with my young children after school each day instead of rushing to finish my work commitments. Thank you”

Can you see the difference?

The first one is glowing, but it could be for any good book.

The second one is great because it:

1. tells of a measurable result from reading the book
2. gives a before and after (rushed work vs time with kids)
3. tells a bit about the person that another person may relate to (working mum)

How to get a good testimonial

Well first, you have to have something worth raving about but I’m going to assume you have a great book or product!

When you ask people for a testimonial, they want to help you but don’t really know what is the best thing to do. That’s why you end up with nice, but bland, testimonials. You need to give them some help.

When you ask for a testimonial, give them some guidance in the form of questions. For example:

1. What was your biggest “ah ha” from the book?
2. Have you implemented any of the ideas from the book?
3. If you have, what did you do and what changes have happened in your life because of that action?
4. If you were to refer this book to a friend, which section do you recommend they must look at? Why?

This is just to give you a few ideas. You can put these questions in an email, letter or say them on the phone. Just say, “I’d love to get your feedback on my book. Here are some questions to get you thinking.”

Who do you ask for a testimonial?

It’s great if you can get some well-known people to give you a testimonial. Send them a copy of the book, ask nicely and see if there is anyone who can introduce you so you are not going in cold. Tell them why you think they are a legend.

Apart from the well known person, you need to find as many TYPES of people as you can. By this I mean, young, old, single, has young children, has teenagers, divorced, newly married, black, white, and all shades of the rainbow. The reason for this is social proof.

People look for testimonials from people who are just like them. A 20 year old man will relate to a testimonial given by another young man, but maybe not the single mother of pre-schoolers.

For this reason, always ask for a photo to go with the testimonial so people can scan through your sales letter or testimonial page. Their eyes will be drawn to the photo of the person they most relate to.

Final Words

A good testimonial can seal the deal for you. In fact, on my business card I don’t have a description of what services I provide – I simply have my photo, my contact details, and one good testimonial that covers my main selling point. After all who are you more likely to take notice of?

The seller of a product, or someone who purchased and used the product?

I’d love to hear your tips and experiences with testimonials. Why not share them here as a comment?

Cheers

Janet

Judith and Jim lead the way for “soft sell marketers” to market their businesses  in a way that lets people know about what you do without feeling like you have to compromise or even sell out to marketing methods that go against your grain. In this article I will cover what soft sell marketing is and who actually fits into the soft sell category of businesses but first let me tell you about an opportunity to learn more and to meet up with Judith, Jim and myself in person.

Bridging Heart and Marketing

Judith and Jim are organisers of “Bridging Heart and Marketing II” – the only conference for Soft Sell Internet marketers. It takes place September 12-14 in Los Angeles. I’m honoured to be one of their featured speakers amongst an incredibly inspiring group of people. Judith and Jim have stressed the importance that this event is not a “talk fest” and that there are very real opportunites to workshop ideas and create long term relationships that will make a huge difference to the growth of your business.

Because I’m a speaker at the conference I get to offer you a SPECIAL DISCOUNT on your tuition. To find out what you’ll experience, go to: http://www.bridgingheartandmarketing.com/janet

And if “Bridging Heart and Marketing II” feels right for you – follow your heart and be there with us.

Join me for breakfast

As an extra bonus if you order through this special discount link you can join me for breakfast one morning of the event for a special Question and Answer session. We’ll book a table at breakfast just for our group and you will get the opportunity to get answers from me to your personal questions as well as the opportunity to discuss product ideas and joint ventures.

Stay an extra day

I really do hope you can can join us. I also hope you can stay for an extra day for the opportunity to spend a whole day learning the details on how to grow a business fast, and bring in extra income to your home every month, with the help of experts and the power of your voice. You can find out more about our Quick Start Event here.

Listen to the replay

I had quite a few people contact me to say they were disappointed to miss the interview as they didn’t receive the notice emails. Apparently we had a problem with a lot of our emails this week ending up in spam folders. AHHH!!! So, for a few days only you can listen to the recordings of the interview, before they are added to the gold members only area of Wonderful Web Women. Here is part of a message I received from one of the listeners on the call “Bravo for last night’s interview with Judith and Jim … having the energy of the three of you in one space was not only an elegant event, a moving one, as well.” I’d love to hear your ideas after you listen to the call.

Again, this is where you can listen to the interview

This is where you can register for the conference and receive my special discount

Here is where you can register for the one-day event with me either in LA after the conference, or in Sydney a few weeks before.

Cheers

Janet

Here are they are below.

http://www.redhotcopy.com/sterling.htm

http://www.redhotcopy.com/rhcbootcamp.htm

http://www.redhotcopy.com/copy3.html

http://www.alexandriabrown.com/marketingmastery.htm

http://www.successconnections.com

http://www.infoproductguy.com/home.html

Here are some extra words of wisdom from Lorrie
Remember, even though these are long copy sales letters, the formatting, the bullets and the headlines/subheads are designed to make the copy scannable and easy-to-read for busy women AND busy men. Yes, women despite our equality, it seems much of the household duties still far to us and our time seems even less than men’s.

 But the psychology of having all the answers, facts, and information on one scrolling page is still a proven copywriting device. Imagine how frustrating it would be to NOT get all the information you wanted about making a purchasing decision in one place and have to poke around many other sites to find it. It actually saves time to have it all in one place from one source. Then we can Google other sources to make our comparisons.

Thanks heaps Lorrie

Remember, you can get Lorrie’s free report and her special offer for her upcoming conference to help you create a business that is positioned to make the most of the female buyer here: http://www.wonderfulwebwomen.com/recommends/redhotcopy

P.S.  Here is a link to Lorrie’s many products to help you master copywriting. This is really the no. 1 skill you need to master to create success in your internet business.

Isn’t that different to many of the sales letters we read on the Internet? Over the next few days, on the blog here, I will share with you some of the facts about the changes taking place in marketing, driven by the increasing power women have as consumers. But here it is in brief. Women make far the majority of buying decisionsnow, even for goods traditionally targeted to men. 80% in fact!

Here is Lorrie’s recipe for adapting your sales letters to appeal to the female buyer:

The important thing to know is that the way sales letters are traditionally written works. We do not have to rewrite the guide book. For example, you still need to have a great headline and a good offer. You still need to state the problem, show you understand it and then offer a solution (you). And like it or not, long sales letters work better than short IF you follow the steps below. The current techniques are based on sound psychology but they were invented in the 1920″s when women were not the buyers. Here’s how to get it up to date:

1. Appeal to both sides of the brain:

Men tend to think in a linear way and make decisions faster. Women tend to use both sides of the brain equally and take many factors into consideration. We tend to want more information before we make a buying decision. We take longer to win over as a customer but when won, we tend to be very loyal. Of course, these are exceptions to the rule but these differences between the way men and women think hold true.

So the lesson here? Give women the facts. Provide info in a variety of ways (dot points, audio, stories, information boxes, video). We need enough information to make an informed decision rather than hype. Can you you see now, why long sales letters are necessary?

2. Use metaphors:

Women use both sides of the brain and think in terms of stories and relationships. So use a lot of metaphors in your sales copy. Tell stories.

3. Use graphics:

Boring pages where just the words sell have become the accepted best-practice recently. The thought is that nothing should distract from the words. This does not work for women. It is important to reinforce your message with great graphics.

4. Be authentic:

If you are yourself and honest, women will be loyal customers. If you are not authentic and try to make it, women will sniff it out quickly and you’ll never see them again. So lose the hype, empty promises and trying to copy the voice of others. Be yourself.

5. Write to a very specific person

Lorrie mentioned the concept of a TARKET. She recommends you research your target customers well and then create a very detailed profile of one person. So, you give them a name, age, occupation, interests, marital status, income etc. When you listen to the recording you’ll hear Lorrie describe her tarket. Talk about detailed! This is the person you are writing to in everything you do. This will make your writing so much more genuine and authentic.

6. Don’t use male language

Don’t use words such as win, compete, destroy, dominate, bullet-proof etc. Women do not respond to competitive language and the language of conflict. Use inclusive, relationship building words.

7. If you contribute to the world, let them know

If you make the world a better place either through the way you do business, your product or by contributing, let women know. Studies have shown that women place priority on community and social issues. But remember, if you don’t or you just do token contributions, don’t claim you do something you don’t. You’ll lose loyalty quickly.

You know what I  like about this approach to copywriting? It is high in integrity and treats the customer with respect. That is probably why using these techniques increases your success with the female buyer, but doesn’t turn men off. Over the next few days I’ll also share a few other tips Lorrie shared. You can also grab 2 great opportunties thanks to Lorrie.

Firstly, go to http://www.wonderfulwebwomen.com/recommends/redhotcopy and download the free report “Are You Still Living In the Marketing Dark Ages?”. Lorrie shares even more great ideas there.

After you sign up for the report, you’ll be given access to a special offer page that is only valid for 2 more days. Lorrie is holding a first ever 3 day event in October where she takes you step by step through tailoring your ENTIRE business to make the most of the female market. Today we only covered some of the copywriting skills. Lorrie has extended an offer for a wonderful discount to the event that she has not even made available to her own list (this is true. I’m on her list and haven’t seen this offer). She has also included excellent bonuses of software and tools that will quick start your copywriting. Here’s the link again.

http://www.wonderfulwebwomen.com/recommends/redhotcopy

I’d love to hear your thoughts on copywriting and the female market. Why not share them here?

Cheers

Janet

Judith’s call today on a new approach to internet marketing that shows true respect for visitors to your website inspired so many comments, stories and offers of gifts from members to members that I have spent all afternoon writing so I can share this with you. This is definitely a topic that so many of our members can relate to.

As usual, I have written an article that outlines many of the points our speaker covered, to benefit those of you who could not be on the call. Gold member’s of course can listen to the replay within a few hours and I recommend you listen to the interview as well as the mastermind call which was incredibly valuable. But first, let me tell you what a buzz Judith’s call created:

So Many Stories to Share

I received so many stories from members that I could not possibly share them all during the interview. So I have pasted many of the comments on the blog. Take the time to leave your comments too at http://wonderfulwebwomen.com/blog/2007/soft-sell-internet-marketing-with-judith-severn-what-our-members-say/ 

Here is one such comment from Linda in Sydney:

Judith, A wonderful talk and very uplifting. Just because the internet is technical doesnt mean it cant have heart. It is after all just a medium of communicatication and that is what brings us all together.It is such a powrful medium for sharing and reaching out.

Judith’s Amazing Offer

Judith and her husband Jim will be holding a world – first conference in February called “Bridging Heart and Marketing”. It has not been publicised yet and is already being booked so we are among the first to know. I asked Judith to put together a special offer for our members, especially for our members who can’t make it to the US in February. Boy, did she rise to the challenge!

Judith has made an offer that is only available for Wonderful Web Women that is valued at close to $5000. There are so many valuable products she has thrown in that are essential for anyone who is serious about creating an impact on the internet – and doing it with integrity. I couldn’t possibly list them all here so I have created a blog post with all the details, including how to find a buddy to share the cost with you and how to benefit from your tickets even if you can’t be there.

Here are the details:

http://wonderfulwebwomen.com/blog/2007/5000-value-bonuses-just-for-wonderful-web-women/

And here is the link so you can register for your bonuses:

http://www.wonderfulwebwomen.com/recommends/judith2

Inspired from our call today – win a (virtual) trip to Costa Rica

One of our members was so inspired by our call today that she was motivated to share a gift with one of our Wonderful Web Women. Ann Oliveri heads off to Costa Rica this week to participate in a retreat / conference for spiritual entrepreneurship. This conference has an amazing line up of speakers and will be streamed live via video on the weekend.

Ann has offered the gift of access to the streaming video and 16 hours of archives – valued at $297.

But there’s a catch. There is only one gift and many members. Over the next 24 hours we ask you to share with us on the blog at http://wonderfulwebwomen.com/blog/2007/win-a-virtual-trip-to-costa-rica/

“How you would like to make a contribution to the lives of others through the Internet”.

One of the entries will win this gift but you have to take action and leave your comments there today.

Article: Soft Sell Internet Marketing and How to Apply it to your business

In our call today Judith Shevern introduced us to the concept of Soft Sell marketing. This approach developed as a rejection of traditional hard sell sales letters that we see so much on the internet.

Judith and her husband Jim come from a background of clinical psychology so the idea of a hard sell was totally against their ethics and so unsuitable to their target market. So they set about developing their own techniques of selling and wrote their own rules. Their style was so successful that internet legend Alex Mandossian started keeping a swipe file of their copywriting. It was that good. Now Judith and Jim share their passion and techniques through teaching others.

Here are a few tips from Judith today on how to be an effective sift seller>

Work on your own mind set first

Especially if you come from a caring profession, you will find the idea of selling unethical and in opposition to your ideal of helping your customers. This was a barrier Judith had to overcome.

Judith stressed the importance of seeing selling as a spiritual service. If you offer a service or product that improves people’s lives and you hold back from offering products or services to help them further, and explain what it is you are offering, you are actually doing a dis-service.

This is an important concept to get you head around and Judith has included a product to help you do this as part of her bonus at http://www.wonderfulwebwomen.com/recommends/judith2

3 steps to take when you review your sales copy

Here are the first 3 stages you need to look at when you review your sales copy on your web site:

1. What does your customer want? Look at the number of times you say “I” compared to the number of times you say “You”. Your copy should be written so ot states respectfully What In It For Me. You can also use the words “we” to create a feeling of companionship, especially if it does involve interaction.

2. Be clear in your offering

You really need to be very clear about exactly what you are offering. Often if we have many services to offer it is tempting to put them all on the one sales letter. Your customer should know straight away if what you are offering is what they want.

3. Be clear on the benefits

Be very clear about what value you are giving your customer so they can make a decision. Often it will take many email contacts to develop a relationship with your customers.

The tip of the iceberg

I can’t possibly do justice to what Judith covered today but I hope this gives you some food for thought. We cover so much more in  our hour long interview and also the extra hour that Judith spent with us answering questions of members. The recording of the interviews will be available very soon in the GOLD member’s area of the web site and I suggest you listen to this call many times like 2 of our members have already emailed me to tell me they intend to do.

You can sign up for more info from Judith at http://www.wonderfulwebwomen.com/recommends/judith2

I’d love to hear your comments.

Cheers

Janet

I’m aware that many of our members cannot get to the US easily so I asked Judith to offer all our members something that provides great value even if you can’t get to the conference. Wow did she rise to the challenge. I’ll give you all the details below but in brief she has added close to $5000 worth of products (and extremely practical products at that) which are only available to Wonderful Web Women. You will not see this offer on the sales page or any where else. Only here.

http://www.wonderfulwebwomen.com/recommends/judith1

What if you can’t get to the US in February?

So that’s nearly $5000 of product for an investment of $997! And if you can’t get to the conference – here’s a tip that I have used in the past. Many vendors such as web designers, copywriters etc would love to go to this conference but I know the tickets will sell out fast. If you know you just can’t get there yourself but still want the bonuses – barter. In exchange for the ticket you can’t use, barter for services that you would otherwise have to pay for. You win both ways and so does your vendor.

Find a buddy

Judith also has a great deal for people who want to purchase 2 tickets which brings your cost per ticket down to the ridiculous. If you would like to find a buddy to split with, visit the forum at www.wonderfulwebforum.com and leave a message. But don’t take too long as Judith hasn’t publicised the conference yet. When she does the tickets will go fast.

Here’s where you register for a ticket:

http://www.wonderfulwebwomen.com/recommends/judith1

Judith’s Wonderful Offer

This is what you receive when you register for the “Bridging Heart and Marketing” conference using the following link (so Judith and Jim know you are a Wonderful Web Woman):

http://www.wonderfulwebwomen.com/recommends/judith1

$1200 Bonus of 12 hours of recorded pre-conference interviews with our speakers 

  
$1800 Bonus Gifts of Internet Marketing programs from each of our speakers
****AND  - only for Wonderful Web Women ******

$1197  our Soft Sell Copywriting Secrets course -
nearly 30 hours of practical, can-do copywriting guidance in audio and transcript formats.
We will launch this course at our conference for at least $1197 and probably more. 
 

$597 First Step Internet Marketing course -
the only course for the entry level Internet marketer -
14 hours plus many hours of bonuses specific to Internet marketing like the Creation and Use of Autoresponders
and How to Get the Best Testimonials   
 
$127 4-part program on Breaking Through Resistance
which includes Overcoming Negative Head Talk – in order  
to be fully available for big time success

Total: $4921

Here is where you register:

http://www.wonderfulwebwomen.com/recommends/judith1

I’m looking forward to hearing some amazing stories not only of what you learn, but also of the relationships and joint ventures you form simply by being there.

Cheers

Janet 

In the next 2 posts I will share the gob-smacking offer Judith has extended to Wonderful Web Women and also some key points from our call today. But first, let me share some stories.

What Wonderful Web Women Members Say

Judith and Janet, spot on!! It is time for us women to take our place on the internet. Women are over 50% of the popualtion and yet most of the internet marketing stuff is very male. So lets have gratitude for the men who have so generoulsly shared and given away a lot of their technical and marketing knowledge but they are not women and so now is our time to take our place there and be the powerful force that we are but in our own way with our own style. Janet let me take this opportunity to say that I think you are amazing and you are a trail blazer in bringing together women who are interested in being part of the internet revolution. Thank you.  linda from sydney

Thank you both, Janet and Judith! You’ve both done it again. …. You’re being everything you believe in — in your gracious gestures through your personal correspondence reflects the integrity of whom you are. …Enjoying every email, and every teleconference you’ve given, it’s time my expression of gratitude came through to share what it’s meant to hear this, today, from both of you … you are both such a breath of fresh air. You both truly know what is needed and wanted by so many. Your approach, your “take on business” — Judith and Janet, has made me determined to contribute to all you’re doing to reach and make the difference. How best can I serve you, in an affiliate assocation and/or strategic alliance? You’re making a moment for me will be appreciated. You’re both amazing! My focus for over 26 years in my business mirrors your own own very unique “take” on the “spiritual sell” addressing those very important needs of women, especially. It’s uncanny how you both — in the teleseminars both of you’ve been doing, have prioritized those philosophies of “caring” and respect in relationships with those clientele. It will be you, Judith, and you, also, Janet, where all my clientele will be directed, as my “niche” is those most successful professionals who truly have so much to contribute to the world. . Thank you, again, Janet and Judith … you’re so needed by all my clientele!  Let’s reciprocally benefit with our helping women, and men in their circles, worldwide! You represent our gender so well!  Respectfully, Zna www.fastestfatburn.com

A wonderful talk Judith – absolutely inspiring. There is room for all sorts of ways of communicating – after all the net is simply a communication network and communication is the word not to forget.

Judith, A wonderful talk and very uplifting. Just because the internet is technical doesnt mean it cant have heart. It is after all just a medium of communicatication and that is what brings us all together.It is such a powrful medium for sharing and reaching out.  Linda

my personal take on this is – Its’ your willingness to be contributory in the lives that others that brings the greatest abundance into our lives…so share who you are with others and they will be attracted to your energy and your willingness to share with them in turn will enrich your live in immeasureable ways.  Ann Oliveri
I decided a long time ago that I wouldn’t attend any of the internet marketing seminar because of the hard sell presentations. After being on the call today, my mindset or paradigm has been challenged to change.  Kim