Web Site Blitz – 8 steps to rebuild a business
Filed under: About WWW, Internet Basics, Where to Start
Well the hard lessons continue this week. As you may know, we have been flat out for the last few weeks totally rebuilding our main income-producing web sites from scratch. If this is news to you, you can hear all about it over here.
It’s like Backyard Blitz but with a computer
Have you ever seen the “reality” TV show Backyard Blitz? Maybe in your country they have something similar but under a different name. You know the drill…A family or similar are sent away for a weekend on some pretence while a cast of attractive and resourceful workers move in to totally make-over their backyard (or home or similar).
The tension mounts towards the end of the show because the team (the attractive and resourceful ones) are running out of time and the unsuspecting home owners are letting themselves in through the front door while the last pallet load of pavers is unloaded out the back.
How awful would it be if the truck with the last pavers didn’t turn up and the cast had the embarrassment of showing the returning tenants a half-finished job with a pile of mess in the yard? The suspense builds but the attractive and resourceful ones never lose their cool. They still have time to joke and it all comes together in the end
That’s what it’s been like at Wonderful Web HQ. Read more
Business Lessons: Your Profitable Essence
Filed under: Business Skills, Featured Speakers, Where to Start
This past few weeks has taught me some amazing lessons. The technicalities of building and PROTECTING an online business is only part of it. Creating and implementing a vision for the long term growth of a business is yet another. I’ll be sharing a lot of these lessons with you in the next few weeks.
But there is another element to building a successful business. There is something less tangible. It is that something that means, when a disaster such as this happens, your customers don’t complain. Instead they offer to help!
That intangible thing that means instead of losing customers when your business disappears off the face of the earth for a few weeks, you actually get emails from people asking how they can get in early for the re-launch!
This is the exact thing I will be talking about in JUST 2 DAYS TIME on a very special interview with my good friend Nancy Marmolejo, Viva Visibility, called ” Are You Living Your Profitable Essence™?” Read more
What Currency Should You Sell In?
This is a question I get a lot. If you’re based in the US this is not a problem. The currency of the Internet is the US dollar so you’ve got it easy. If you are outside of the US this is a question you really need to think about.
If you thought this was a question that only newbies struggled with – you’re not alone. I have been asking this question to my very successful Aussie internet marketing friends and they are all divided in their choices. It’s a tough decision. In the ideal world you could sell in both currencies through the one shopping cart (without rediculous fees that are charged at the moment for this).
I’ll talk about it from an Australian perspective here but if you are in another country (such as European or Asian countries or South Africa) you face the same problems. To keep it simple I’ll use dot points and talk about pros and cons.
Selling in US dollars instead of Aussie
Pros:
- This is the currency people are used to on the Internet
- A lot of people have an idea of what their currency converts to in US dollars (if they’ve bought on the Internet before)
- You could be selling a $27 product but really getting over $30 in your bank account
- If you have customers worldwide it shows you are an internationally thinking company
Cons:
- You are limited in the choice of the merchant facilities you can use that can sell in US dollars and pay into your Aussie bank account
- Apart from PayPal, facilities that you can use to accept US dollars have really high fees
- Aussie customers can get really annoyed if you are an Aussie company selling in US dollars
- You can lose Aussie customers if your dollar bottoms out because your products can get much more expensive overnight
My recommendation
If you are an international company, in that you target customers in all countries, then sell in US dollars. It is a good idea if you also have a way to accept payment in Aussie dollars – maybe by direct deposit or separate payment processor.
If the majority of your customers are in Australia (substitute your home country here) then stick with your home currency. Make sure you put a note there about the estimated conversion to US dollars or you will lose overseas customers.
Ah, the challenges of running an international business from a country other than the United States.
Step-By-Step How To Create An Online Survey in Less Than an Hour
A business is successful if it provides a solution to a problem. But how do you know what the problems are of your customers so you can solve them?
You ask them!
To make it easy for you, Douglas the Wonderful Web Man has created a step by step e-book on how to set up a survey online. You don’t need any technical skills and it is dirt cheap to do.
Feel free to pass this link to anyone who thing could use this information.
http://wonderfulwebsolutions.com/special-offers/onlinesurvey/
Quick Way to Start Making Money Even With No Web Site
The quickest way to start making money when you start out is as an affiliate. This means you get a referral fee every time someone buys a product you recommend. For example, if you refer people to Wonderful Web Women as an affiliate, and they upgrade to gold membership, I pay you 30% commission every month.
Here is a free book I have written that explains how to get started with affiliate marketing, as well as heaps of tips on how to make money as an affiliate, even if you don’t have a web site.
You may be interested to know that a huge % of my income is from affiliate sales. You start small and then build large.
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